Looking for a Freelance Social Media Editor & Producer

FREELANCE SOCIAL MEDIA EDITOR AND PRODUCER VACANCY

DEADLINE 19 July 2022

We’re looking for a Social Media Editor and Producer to develop and execute OmVed Gardens and Where the Leaves Fall social media strategy and content across our channels.

About the role

The role is currently for four-days per week (equivalent to 32-hours per week). Working hours can be accommodated to fit one’s schedule but we expect an average of two days in person at OmVed Gardens and two days working remotely. The candidate should also be able to attend a remote Monday morning editorial meeting and an on site Wednesday morning team meeting at OmVed Gardens. 

The ideal person will have a strong track record of delivering engaging social media content across Instagram, Facebook, TikTok, Twitter and Linkedin and will be keen to grow OmVed Gardens and WtLF’s audience by building relationships with individuals, readers, influencers and organisations through all forms of social media engagement. 

The role involves creating engaging content in line with OmVed Gardens activities and Where the Leaves Fall magazine’s print and partner stories and editorial streams, interacting with their communities and actively seeking new connections and collaborations with like-minded organisations. 

We would love to hire a person who is naturally curious; social justice, climate and culture-savvy; engaged with the natural world; interested in growing and food;  keen to connect with a diverse range of audiences; and confident to explore content around various environmental issues and different cultural perspectives. 

Key responsibilities include:

• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
• Generate, edit, publish and share daily content (original text, images, video or HTML) in line with the editorial / programme calendars to build meaningful connections and encourage community members to take action.
• Review and optimize the organisations’ pages within each platform to increase the visibility of their social content.
• Moderate all user-generated content in line with the moderation policy for each community.
• Generate audience growth by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
• Collaborate with other team members to identify key events, partnerships, and coordinate actions.

Requirements and skills

• Proven working experience in social media marketing or as a digital media Specialist.
• Excellent writing, editing (photo/video/text), presentation and communication skills.
• Demonstrable social networking experience and social analytics tools knowledge.
• Knowledge of online marketing and a good understanding of major marketing channels.
• A positive attitude, good organisation/multitasking abilities, while remaining detail and customer oriented.
• Where the Leaves Fall is written in British-English as standard and you will need to have native/bi-lingual or professional proficiency.

About OmVed Gardens

Since 2017, we have been carefully restoring previously tarmacked land in Highgate Village, in north London, to provide a space for people to reconnect with nature through food, art and ecology. Our programme focuses on regeneration, creative exploration and inclusion, and food lies at the centre of our activities. It is a unifying necessity of life, and a focal point in our quest to build a more conscious relationship with ourselves and the environment. Our aim is to re-establish the connection between the urban population, food and nature, improve biodiversity at all levels (seed, food, species) and use creativity and nature-led knowledge to tackle the climate emergency. Between April and October, we curate a programme of events and exhibitions about food, art and ecology, and their interconnections. www.omvedgardens.com

About Where the Leaves Fall

Where the Leaves Fall is a magazine exploring humankind’s connection with nature through the intersection between social justice and the environment, art, science, culture, philosophy and food. It is developed and informed by a series of conversations held at and with OmVed Gardens. The magazine considers local and global experiences and knowledge as a pathway to healing our relationship with nature, with culture, with community and with our home, the Earth. We present voices that are often marginalised – such as Indigenous leaders, environmentalists and scientists – who can help us understand how to relocate ourselves in the natural world and ensure a future on Earth. To find out more please check https://wheretheleavesfall.com

To Apply

To apply please send a one page CV and one page Cover Letter to work@wheretheleavesfall.com clearly stating how your experience matches the role, alongside your day rate, before or on July 19, 2022. Please note that we are a small team and will not be able to respond to every application. Shortlisted candidates will be invited to an informal interview in the week commencing 25th July, 2022.